VIA Vendor Fair 2026

Program At A Glance

May 7, 2026  ·  SMX Aura, Taguig

VIA logoCRIF logo
Morning Session
Time
Program
8:00 – 9:00 AM
Registration
9:00 – 9:15 AM
Ribbon Cutting / Opening
9:15 – 9:30 AM
Welcome Remarks

Joey Donasco
Managing Director
CRIF Philippines

9:30 – 9:45 AM
Special Address

Commissioner Karlo Bello
Securities and Exchange Commission (SEC)

9:45 – 10:00 AM
Special Address

Undersecretary Blesila Lantayona
Department of Trade and Industries Regional Operations Group (DTI-ROG)

10:00 – 10:25 AM
Exhibitor PresentationJames Robert AfzeliusHead of Retail Business Group and Strategic Partnerships DivisionPJ Lhuillier Group Inc.
10:30 – 10:40 AM
Exhibitor PresentationBenigno “Noy” MonsantoRegional Accounts Manager, Palawan for Business DivisionPalawan Group of Companies
10:45 – 10:55 AM
Exhibitor PresentationKarl Jude Gonzales BooPresident & CEOManila Kitchens
11:00 – 11:30 AM
Networking Break
11:30 AM – 12:00 NN
Panel Discussion

Trust, Continuity, and Control: Strengthening the Pillars of Business Resilience

PANELISTS
Edgardo Apitana — Chief Procurement Officer, Magsaysay
Kavitha Subramanyam — Multi Country Sales Director, CRIF Asia
Alena Xandra Tan — Finance & Accounting Head, MWM Terminals Inc.
Lino Lacanlale — Vice President, Shared Services Group, Mount Grace Hospitals Inc.
Ruth P. Viray — First Vice President / Group Head, PJLI Group of Companies Shared Services Center, PJ Lhuiller Inc.

MODERATOR
Ysabelle Alonzo — Head of Supply Chain, Equilife Medical Equipment, Supplies & Services, Inc.

Afternoon Session
Time
Program
12:00 – 1:15 PM
Lunch / Networking Break
1:15 – 1:25 PM
Exhibitor PresentationArnold EndayaAssistant DirectorCanon Marketing Philippines
1:30 – 1:40 PM
Exhibitor PresentationEvita TuallaBusiness Solutions ConsultantGlobe Business
1:45 – 1:55 PM
Exhibitor PresentationVince Jamolod UtzurrumVP Sales & Head of Business Development, APEX Franchise Ventures OPC and Mineski Global PhilippinesAPEX Franchise Ventures OPC
2:00 – 2:10 PM
Exhibitor PresentationRafaelo TalosigSenior ManagerAsia Peopleworks / ZMG Group
2:15 – 2:25 PM
Exhibitor PresentationGian Carlo EnriquezVice President & Managing DirectorAlpha Multi Core Advertising Corporation
2:30 – 2:40 PM
Exhibitor PresentationJoyce CruzSenior Account ManagerQ Media 360 Advertising Corporation
2:45 – 3:00 PM
Networking Break
3:00 – 3:30 PM
Panel Discussion

Vendor Success Unlocked: Intelligence + Community + Connection

PANELISTS
Eric King — Vice President, Supply Chain Management, Aboitiz Construction Inc.
Joannah Sujinda Regino — Head of Supply Chain Management, Meralco Energy Inc.
Daniel Ching — President and General Manager, Arizona Integrated Technology Inc.
Josephine Gapuz — Sales Head, Infinite Systems Technology Corporation

MODERATOR
Cynthia Lagonoy — Senior Sales Manager, CRIF Philippines

3:30 – 3:45 PM
Closing Remarks

Marlo Cruz
Board of Director
CRIF Philippines

3:45 – 3:55 PM
VIA Vendor Fair 2026 Event Highlights
3:55 – 4:00 PM
End of Program